Tag: AEM
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Adobe Summit 2025: The Future of AI-Driven Digital Experiences
The highly anticipated Adobe Summit 2025 brought together over 16,000 attendees, including marketers, data specialists, developers, Adobe partners, and business leaders. The event focused on the transformative power of AI, personalization, and data-driven marketing, unveiling a host of innovations that redefine the future of digital experiences. Key Announcements and Innovations AI and Automation: Experience Platform…
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Enhancing Customer Engagement: A Digital Experience Case Study
Introduction In today’s digital age, businesses across industries are increasingly focusing on providing exceptional digital experiences to their customers. This case study explores how Company X, a leading e-commerce retailer, revamped its digital experience to enhance customer engagement and drive growth. Background Company X had a strong online presence, but it recognized the need to…
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Optimize Content Delivery Using AEM and GraphQL
Introduction In today’s digital landscape, content management has become more versatile than ever. Adobe Experience Manager (AEM) offers a powerful tool in the form of Content Fragments, allowing content creators to manage and reuse content across multiple channels. When combined with the flexibility of GraphQL API and filtering capabilities, AEM Content Fragments become even more…